# adidas — You Got This football anthem

A 90-second brand anthem for UEFA EURO 2024 that opens in black-and-white pressure portraits of adidas players, then bursts into colour with Bellingham and a run of stadium, street-pitch, commentary-box and tea-room scenes, and ends on a spaced-out 'YOU GOT THIS' and the adidas logo.

- Code: BR-0314
- Kind: Brand film
- Format: Brand manifesto
- Brand: adidas
- Length: 90.0s · 20 beats · 13.3 beats/min · 84 hard cuts
- Industry: Sport, Fashion and beauty, Entertainment
- Style: Cinematic, Monochrome, Music-led, Fast cutting, Premium, Emotional, Live action, No voiceover
- Original: https://www.youtube.com/watch?v=u2FLSmVsFs0
- Full breakdown: https://cutmap.co/v/adidas-you-got-this-football-anthem

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/adidas-you-got-this-football-anthem.