# adidas — You Got This (T20 World Cup)

A 60-second brand film that opens in tense black-and-white close-ups of India's cricketers, builds a wall of national expectation, then bursts into colour as the same players play like kids in the backyard. It ends on a spaced-out 'YOU GOT THIS' and the adidas | BCCI lockup.

- Code: BR-0270
- Kind: Brand film
- Format: Brand manifesto
- Brand: adidas
- Length: 60.0s · 22 beats · 22 beats/min · 64 hard cuts
- Industry: Sport, Entertainment
- Style: Cinematic, Emotional, Monochrome, Fast cutting, Captions, Music-led, Premium, Live action
- Original: https://www.youtube.com/watch?v=76dvJGizc8A
- Full breakdown: https://cutmap.co/v/adidas-you-got-this-t20-world-cup

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/adidas-you-got-this-t20-world-cup.