# Amie — Calendar vision film

A 2m56s brand film that opens with a silhouette in front of a giant projected sky, runs a cinematic montage of one woman's overloaded and then calmer days, and spends its last two minutes on a founder-style presenter explaining the product vision to camera.

- Code: BR-0036
- Kind: Brand film
- Format: Founder-led film
- Brand: Amie
- Length: 176.5s · 22 beats · 7.5 beats/min · 66 hard cuts
- Industry: Productivity, Consumer apps
- Style: Cinematic, Live action, Premium, Device mockups, Match cuts, Voiceover, Light UI
- Original: https://x.com/tryamie/status/1750224209324708049
- Full breakdown: https://cutmap.co/v/amie-calendar-vision-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/amie-calendar-vision-film.