# Apple — Health with iPhone + Apple Watch

A live-action street comedy in which strangers keep shouting unsolicited health advice at one woman, until her Apple Watch and iPhone give her real data. Two on-screen lines and a logo close it.

- Code: AD-0058
- Kind: Ad
- Format: Problem and solution
- Brand: Apple
- Length: 35.1s · 22 beats · 37.6 beats/min · 18 hard cuts
- Industry: Health, Consumer electronics, Wellness
- Style: Cinematic, Live action, Humorous, Characters, Music-led, Premium, Push-ins, Phone UI
- Original: https://www.youtube.com/watch?v=V3J9nQzrIUk
- Full breakdown: https://cutmap.co/v/apple-health-with-iphone-apple-watch

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/apple-health-with-iphone-apple-watch.