# Apple Music — Distractingly Good

A 60-second comedy ad where a rapper's gym session is derailed by a workout playlist: a strained set, a phone, then a mirror dance, then a bench press that collapses. It closes on black end cards with the offer.

- Code: AD-0078
- Kind: Ad
- Format: Problem and solution
- Brand: Apple Music
- Length: 60.1s · 17 beats · 17 beats/min · 12 hard cuts
- Industry: Music, Consumer apps, Entertainment
- Style: Cinematic, Humorous, Live action, Phone UI, Dialogue, Slow and deliberate, Music-led
- Original: https://www.youtube.com/watch?v=Caomh069vMc
- Full breakdown: https://cutmap.co/v/apple-music-distractingly-good

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/apple-music-distractingly-good.
