# Audi — A6 Avant e-tron launch film

A 106-second cinematic launch film with no voiceover. A couple's day with the electric A6 Avant is cut to a music bed, with small captions that name features (glass roof, trunk, fast charging, curved display, 3D sound) and a sunset road ending on the four rings.

- Code: LN-1211
- Kind: Launch film
- Format: Live-action product film
- Brand: Audi
- Length: 106.1s · 38 beats · 21.5 beats/min · 33 hard cuts
- Industry: Automotive, Mobility
- Style: Cinematic, Premium, Music-led, No voiceover, Captions, Push-ins, Match cuts, Slow and deliberate
- Original: https://www.youtube.com/watch?v=hsp1psckhWU
- Full breakdown: https://cutmap.co/v/audi-a6-avant-e-tron-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/audi-a6-avant-e-tron-launch-film.