# Audi A6 Avant — Performance of a lifetime

A 79-second cinematic car film that follows a couple from a concrete house to the city, a mountain road and a coastal lookout, with feature captions laid over the drive. It ends on the couple laying out a red-lit floor plan for a new home, then the Audi tagline and rings.

- Code: AD-0332
- Kind: Ad
- Format: Live-action product film
- Brand: Audi
- Length: 78.8s · 25 beats · 19 beats/min · 43 hard cuts
- Industry: Automotive
- Style: Cinematic, Premium, Live action, Music-led, No voiceover, Product macro, Slow and deliberate, Captions
- Original: https://www.youtube.com/watch?v=cqboQA6YocY
- Full breakdown: https://cutmap.co/v/audi-a6-avant-performance-of-a-lifetime

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/audi-a6-avant-performance-of-a-lifetime.