# Bose — Ultra Open Earbuds with UConn's Paige Bueckers and Azzi Fudd

A 30-second live-action sports ad in which two UConn players put in open earbuds, then practise, joke and work out while still hearing each other. A yellow Bose wipe opens and closes the film, and two yellow captions carry the only copy.

- Code: AD-0224
- Kind: Ad
- Format: Live-action product film
- Brand: Bose
- Length: 30.1s · 20 beats · 39.9 beats/min · 17 hard cuts
- Industry: Consumer electronics, Sport, Music
- Style: Live action, Cinematic, Fast cutting, Beat-synced edit, Captions, Whip pans, Music-led, Bold
- Original: https://www.youtube.com/watch?v=ucbup-clO3o
- Full breakdown: https://cutmap.co/v/bose-ultra-open-earbuds-with-uconn-s-paige-bueckers-and-azzi-fudd

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/bose-ultra-open-earbuds-with-uconn-s-paige-bueckers-and-azzi-fudd.