# Brex — Spring 2025 Release

A 162-second product release film that pairs a founder-style talking head with a captioned spoken walkthrough, then switches to a kinetic UI motion section for custom roles, custom fields, smart approval rules and the AI policy engine, and ends on a logo mark.

- Code: LN-0512
- Kind: Launch film
- Format: Feature tour
- Brand: Brex
- Length: 161.8s · 29 beats · 10.8 beats/min · 12 hard cuts
- Industry: Fintech, SaaS, AI
- Style: Light UI, Kinetic type, Captions, Voiceover, Morph transitions, Push-ins, Cursor-led
- Original: https://x.com/brexHQ/status/1897712258446229751
- Full breakdown: https://cutmap.co/v/brex-spring-2025-release

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/brex-spring-2025-release.