# Claude — How Anthropic uses Claude in Product Management

A documentary-style interview film in which one product manager explains, to camera and over B-roll, how she uses Claude to query product data and build evals without SQL. Real screen recordings of Claude Code and Claude.ai are inset as proof, and the film ends on a Claude logo over a typing shot.

- Code: BR-0048
- Kind: Brand film
- Format: Customer story
- Brand: Claude
- Length: 176.7s · 30 beats · 10.2 beats/min · 23 hard cuts
- Industry: AI, SaaS, Productivity
- Style: Cinematic, Documentary, Light UI, Dark UI, Push-ins, Voiceover, Premium
- Original: https://www.youtube.com/watch?v=91AJ0cpgLlQ
- Full breakdown: https://cutmap.co/v/claude-how-anthropic-uses-claude-in-product-management

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/claude-how-anthropic-uses-claude-in-product-management.