# Cohere — AI for Empowerment

A two-minute live-action brand film with no voiceover. Cohere shows people outdoors (a trail runner, a surfer, a hiker, a camper) while typed AI prompts appear over a few shots. It ends on a sunset swim, the line 'AI for Empowerment.' and the Cohere logo.

- Code: BR-0041
- Kind: Brand film
- Format: Brand manifesto
- Brand: Cohere
- Length: 120.2s · 24 beats · 12 beats/min · 40 hard cuts
- Industry: AI, Productivity
- Style: Cinematic, Live action, No voiceover, Music-led, Captions, Slow and deliberate, Grain and texture, Premium
- Original: https://x.com/cohere/status/2097707010036822152
- Full breakdown: https://cutmap.co/v/cohere-ai-for-empowerment

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/cohere-ai-for-empowerment.