# Craft — Craft 3 update demo

A silent, live-action demo of the Craft 3 update. A MacBook and an iPhone are shot on a desk in front of stacked books, and the film alternates between them to show document cards, pinned docs, tasks, a calendar and a document database.

- Code: DM-0112
- Kind: Product demo
- Format: Feature tour
- Brand: Craft
- Length: 19.1s · 5 beats · 15.7 beats/min · 4 hard cuts
- Industry: Productivity, SaaS, Consumer apps
- Style: Live action, Phone UI, Device mockups, Light UI, No voiceover, Slow and deliberate
- Original: https://x.com/craftdocsapp/status/1862128156284452970
- Full breakdown: https://cutmap.co/v/craft-craft-3-update-demo

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/craft-craft-3-update-demo.