# DJI Avata 360 — Flagship 360° imaging launch film

A 110-second music-led launch film that opens on a macro product reveal, then runs a long showcase of 360° drone footage with a feature callout every 5–10 seconds, and closes on a 3D title lockup and the DJI logo.

- Code: LN-0923
- Kind: Launch film
- Format: Feature tour
- Brand: DJI
- Length: 110.1s · 28 beats · 15.3 beats/min · 47 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Cinematic, Premium, Music-led, No voiceover, Fast cutting, Big type, Match cuts, Push-ins
- Original: https://www.youtube.com/watch?v=CShVz4EkqrI
- Full breakdown: https://cutmap.co/v/dji-avata-360-flagship-360-imaging-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dji-avata-360-flagship-360-imaging-launch-film.
