# DJI — Lito Series, Just Fly

A 117-second lifestyle launch film for a beginner drone line. A graduation-gift story opens the film. Feature labels then sit over real aerial footage of road trips, coastlines and city nights, and the film closes on a black-background lockup and an end card.

- Code: LN-0924
- Kind: Launch film
- Format: Live-action product film
- Brand: DJI
- Length: 117.0s · 26 beats · 13.3 beats/min · 66 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Cinematic, Live action, No voiceover, Music-led, Fast cutting, Premium, Captions
- Original: https://www.youtube.com/watch?v=NbrlNSoSC78
- Full breakdown: https://cutmap.co/v/dji-lito-series-just-fly

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dji-lito-series-just-fly.