# DJI — Mic 3 launch film

A fast, feature-by-feature launch film for a wireless microphone. Each spec gets its own real-world scene and a small caption, ending on a 3D product render and the line 'Performance that speaks.'

- Code: LN-1293
- Kind: Launch film
- Format: Feature tour
- Brand: DJI
- Length: 60.4s · 26 beats · 25.8 beats/min · 65 hard cuts
- Industry: Consumer electronics, Creative studio, Media
- Style: Fast cutting, Live action, Device mockups, Premium, Cinematic, Music-led, No voiceover, Phone UI
- Original: https://www.youtube.com/watch?v=SSGdeY9osNU
- Full breakdown: https://cutmap.co/v/dji-mic-3-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dji-mic-3-launch-film.
