# DJI Mini 5 Pro — Launch film

A two-minute live-action launch film that sells a pocket drone through lifestyle footage shot on the drone itself. Each feature gets a small bold caption over real scenery, then the film closes on a black CGI drone, the product name and an end card.

- Code: LN-0874
- Kind: Launch film
- Format: Feature tour
- Brand: DJI
- Length: 120.1s · 20 beats · 10 beats/min · 82 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Cinematic, Music-led, No voiceover, Premium, Fast cutting, Product macro, Live action
- Original: https://www.youtube.com/watch?v=jRzpagPx6uY
- Full breakdown: https://cutmap.co/v/dji-mini-5-pro-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dji-mini-5-pro-launch-film.