# Duolingo — Owl on the Prowl (Duo Plushie)

A live-action holiday spoof of Elf on the Shelf in which a Duo plush owl turns up in menacing places around a family home, then pivots to a green product card for the new giant Duo Plushie and a store URL.

- Code: AD-0381
- Kind: Ad
- Format: Problem and solution
- Brand: Duolingo
- Length: 54.6s · 22 beats · 24.2 beats/min · 29 hard cuts
- Industry: Consumer apps, Retail, Entertainment
- Style: Live action, Humorous, Captions, No voiceover, Characters, Fast cutting, Playful
- Original: https://www.youtube.com/watch?v=wAiz-YVqUWw
- Full breakdown: https://cutmap.co/v/duolingo-owl-on-the-prowl-duo-plushie

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/duolingo-owl-on-the-prowl-duo-plushie.