# Dyson — Supersonic technology tour

A dark-studio product film that opens the hair dryer to show its motor, airflow and heat sensing, then runs through five attachments, each with a coloured airflow plume and a two-line caption. It ends on a product hold and an end card.

- Code: DM-0124
- Kind: Product demo
- Format: Feature tour
- Brand: Dyson
- Length: 55.2s · 22 beats · 23.9 beats/min · 0 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Dark UI, Product macro, Push-ins, Minimal, Premium, Technical, Morph transitions, No voiceover
- Original: https://www.youtube.com/watch?v=eDZRcRMPzOk
- Full breakdown: https://cutmap.co/v/dyson-supersonic-technology-tour

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dyson-supersonic-technology-tour.