# Dyson — V15s Detect Submarine hard floor mop

A 20-second Dutch-subtitled product ad that moves from a living-room carpet to a hard-floor wet roller head, shows the roller picking up spills and debris, and closes on a product pack shot and a direct-buy line. Seven hard cuts and tight macro shots do the work.

- Code: AD-0115
- Kind: Ad
- Format: Feature tour
- Brand: Dyson
- Length: 20.1s · 9 beats · 26.9 beats/min · 7 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Premium, Product macro, Push-ins, Captions, Light UI, Cinematic
- Original: https://www.youtube.com/watch?v=m_EigljWUoY
- Full breakdown: https://cutmap.co/v/dyson-v15s-detect-submarine-hard-floor-mop

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/dyson-v15s-detect-submarine-hard-floor-mop.
