# Factory — Missions on Desktop

A silent product launch film for a new feature. A desktop icon click opens a typed title card, then a live dashboard demo, then four zoomed callouts that each name one panel of the Missions interface.

- Code: LN-0614
- Kind: Launch film
- Format: UI motion film
- Brand: Factory
- Length: 52.7s · 22 beats · 25.1 beats/min · 1 hard cut
- Industry: AI, Developer tools, SaaS
- Style: Dark UI, Push-ins, Cursor-led, Slow and deliberate, No voiceover, Technical, Minimal
- Original: https://x.com/FactoryAI/status/2064764834928107914
- Full breakdown: https://cutmap.co/v/factory-missions-on-desktop

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/factory-missions-on-desktop.