# Ferrari — Welcome to the Ferrari Amalfi

A voiceless, music-led launch film that shows a turquoise Ferrari Amalfi through water and sky reflections, then moves it into a white studio under a cloud ceiling. Fast macro detail cuts build to a loud peak, a long studio reveal follows, and the film ends on the model wordmark and the prancing horse.

- Code: LN-1176
- Kind: Launch film
- Format: 3D product hero
- Brand: Ferrari
- Length: 51.9s · 22 beats · 25.4 beats/min · 38 hard cuts
- Industry: Automotive
- Style: Cinematic, Product macro, Premium, Music-led, No voiceover, Fast cutting, Push-ins, Photoreal
- Original: https://www.youtube.com/watch?v=ZSDsL25mLXc
- Full breakdown: https://cutmap.co/v/ferrari-welcome-to-the-ferrari-amalfi

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/ferrari-welcome-to-the-ferrari-amalfi.