# Figma — Make: prompt it, then push it

A launch film that alternates typed prompts in a dark chat box with fast cutaways to stock and meme footage that act out each prompt, then shows what Figma Make builds, and ends on the product lockup.

- Code: LN-0532
- Kind: Launch film
- Format: UI motion film
- Brand: Figma
- Length: 41.6s · 27 beats · 38.9 beats/min · 48 hard cuts
- Industry: Design tools, AI
- Style: Dark UI, Kinetic type, Fast cutting, Humorous, Beat-synced edit, Match cuts, Collage, No voiceover
- Original: https://x.com/figma/status/1948399170030620870
- Full breakdown: https://cutmap.co/v/figma-make-prompt-it-then-push-it

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/figma-make-prompt-it-then-push-it.