# Figure — Figure 02 reveal

A 2:02 product reveal that moves from a silhouette in the dark through macro detail shots of the robot's body to spec captions over factory footage, and ends on the logo mark. Each spec appears as small type over the shot that shows it.

- Code: LN-0101
- Kind: Launch film
- Format: Live-action product film
- Brand: Figure
- Length: 122.7s · 22 beats · 10.8 beats/min · 9 hard cuts
- Industry: Hardware, AI
- Style: Cinematic, Dark UI, Product macro, Slow and deliberate, Music-led, No voiceover, Premium, Captions
- Original: https://x.com/adcock_brett/status/1820792697315348640
- Full breakdown: https://cutmap.co/v/figure-figure-02-reveal

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/figure-figure-02-reveal.