# Framer — Unlimited design for free

A kinetic type and UI motion ad on black that sells Framer as one free tool for brand and web design. Big type sets up the problem, a cursor-led canvas demo shows a brand and site being built with live collaborators, then short lines land the free offer and the logo.

- Code: AD-0015
- Kind: Ad
- Format: UI motion film
- Brand: Framer
- Length: 43.4s · 22 beats · 30.4 beats/min · 7 hard cuts
- Industry: Design tools, SaaS, Creative studio
- Style: Kinetic type, Big type, Dark UI, Cursor-led, Morph transitions, Music-led, No voiceover, Push-ins
- Original: https://www.youtube.com/watch?v=OgwNhN8bki8
- Full breakdown: https://cutmap.co/v/framer-unlimited-design-for-free

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/framer-unlimited-design-for-free.