# Google Pixel 2 — More, more, more

A 60-second product launch film built on one repeated word, 'more'. Short on-screen type phrases ride over phone close-ups, simulated screen macros and sample photos, and the word is stacked into a falling column before a feature list and logo close.

- Code: LN-0797
- Kind: Launch film
- Format: Feature tour
- Brand: Google Pixel 2
- Length: 60.1s · 30 beats · 29.9 beats/min · 29 hard cuts
- Industry: Consumer electronics, Hardware
- Style: Kinetic type, Light UI, Premium, Music-led, No voiceover, Product macro, Beat-synced edit, Big type
- Original: https://www.youtube.com/watch?v=nuKJQ_MUkrs
- Full breakdown: https://cutmap.co/v/google-pixel-2-more-more-more

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/google-pixel-2-more-more-more.
