# Halo — Habit app launch film

A phone-on-white product film for a habit app with an AI coach. A tilted iPhone glides through the app's key screens, from the daily checklist to streaks, strength scores, progress bars and a text chat with the coach, and ends on a confetti 'Perfect Day' ring that becomes the logo.

- Code: LN-0134
- Kind: Launch film
- Format: UI motion film
- Brand: Halo
- Length: 38.1s · 14 beats · 22 beats/min · 6 hard cuts
- Industry: Consumer apps, Health, AI
- Style: Device mockups, Dark UI, Phone UI, Push-ins, Minimal, Music-led, No voiceover, Premium
- Original: https://x.com/benspringwater/status/1996241121996067179
- Full breakdown: https://cutmap.co/v/halo-habit-app-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/halo-habit-app-launch-film.