# Hyundai — Concept THREE Design Film

A dark, music-led CGI film that moves from an empty rotunda through flowing steel ribbons to the Concept THREE compact EV, then into its interior, a night-city drive and the Hyundai logo. It has no voiceover and almost no on-screen copy.

- Code: LN-1049
- Kind: Launch film
- Format: 3D product hero
- Brand: Hyundai
- Length: 35.9s · 22 beats · 36.7 beats/min · 16 hard cuts
- Industry: Automotive, Mobility
- Style: 3D render, Cinematic, Premium, Music-led, No voiceover, Gradients, Push-ins, Morph transitions
- Original: https://www.youtube.com/watch?v=8rVaDSIq9WQ
- Full breakdown: https://cutmap.co/v/hyundai-concept-three-design-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/hyundai-concept-three-design-film.