# Ideogram — Introducing Ideogram Character

A 61-second feature launch film for a character-consistency model. A single reference photo in a black brush-stroke frame is shown, and then the same face appears across dozens of scenes, styles, a cat, and a face-swap editor demo, ending on a white logo card.

- Code: LN-0309
- Kind: Launch film
- Format: Feature tour
- Brand: Ideogram
- Length: 60.9s · 22 beats · 21.7 beats/min · 39 hard cuts
- Industry: AI, Creative studio
- Style: Beat-synced edit, Fast cutting, Big type, Photoreal, Device mockups, Music-led, No voiceover, Light UI
- Original: https://x.com/ideogram_ai/status/1950255115753095307
- Full breakdown: https://cutmap.co/v/ideogram-introducing-ideogram-character

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/ideogram-introducing-ideogram-character.