# Indeed — Wake-Up Call (AI spec ad)

An AI-generated spec ad that alternates office workers staring upward with close shots of wall clocks, a one-second beat each, until a black card says a wake up call can come at any time and the Indeed logo lands.

- Code: AD-0010
- Kind: Ad
- Format: Montage
- Brand: Indeed
- Made by: Rob
- Length: 27.5s · 26 beats · 56.7 beats/min · 24 hard cuts
- Industry: HR and recruiting, Marketing, AI
- Style: Cinematic, Fast cutting, Beat-synced edit, Sound-design-led, No voiceover, Photoreal, Minimal
- Original: https://x.com/chamorrophoto/status/1825540882965446976
- Full breakdown: https://cutmap.co/v/indeed-wake-up-call-ai-spec-ad

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/indeed-wake-up-call-ai-spec-ad.