# Lipstick & Cream — Full CGI product animation

A 14-second vertical CGI product piece in which black lipsticks tumble through a white frame, turn peach and gold, spin into a ring of coloured lipsticks, then give way to a cream jar bursting from a water splash. It ends on a calm rose-gold shelf shot with a handle and a fade to black.

- Code: SO-0066
- Kind: Social cut
- Format: 3D product hero
- Made by: ALEKSANDR CHEMERKO
- Length: 14.2s · 11 beats · 46.5 beats/min · 11 hard cuts
- Industry: Fashion and beauty, Retail
- Style: 3D render, Photoreal, Premium, Product macro, Beat-synced edit, Music-led, No voiceover, Pastel
- Original: https://www.youtube.com/watch?v=9RI5UmdbMhU
- Full breakdown: https://cutmap.co/v/lipstick-cream-full-cgi-product-animation

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/lipstick-cream-full-cgi-product-animation.