# Loom — The new Chrome extension

A music-led UI motion film that introduces Loom's rebuilt Chrome extension on a dark indigo canvas. Short type lines alternate with the real recorder popup, which tilts, glows, zooms into its Effects, Blur and Canvas tools, flips to dark mode and ends on the logo.

- Code: LN-0369
- Kind: Launch film
- Format: UI motion film
- Brand: Loom
- Length: 39.2s · 17 beats · 26 beats/min · 0 hard cuts
- Industry: SaaS, Productivity
- Style: Dark UI, Light UI, Big type, Push-ins, Morph transitions, Cursor-led, Music-led, No voiceover
- Original: https://x.com/loom/status/1641116196404707335
- Full breakdown: https://cutmap.co/v/loom-the-new-chrome-extension

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/loom-the-new-chrome-extension.