# monday.com — McDonald's customer story

A customer-story ad that opens on a stat card (25% reduction in project timelines), then lets a McDonald's process lead explain, in captioned interview, how monday.com replaced meeting chaos with one board. It ends on a free-trial call to action.

- Code: AD-0337
- Kind: Ad
- Format: Customer story
- Brand: monday.com
- Length: 46.3s · 16 beats · 20.8 beats/min · 15 hard cuts
- Industry: SaaS, Productivity
- Style: Light UI, Captions, Documentary, Big type, Device mockups, Dialogue, Morph transitions
- Original: https://www.youtube.com/watch?v=duFwxkyBK5g
- Full breakdown: https://cutmap.co/v/monday-com-mcdonald-s-customer-story

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/monday-com-mcdonald-s-customer-story.