# monday.com — McDonald's process lead testimonial

A customer-story ad in which a McDonald's business process lead talks to camera about meeting overload, while the screen cuts to cluttered windows that resolve into clean monday.com boards. It ends on a purple logo card with a free-trial prompt.

- Code: AD-0378
- Kind: Ad
- Format: Customer story
- Brand: monday.com
- Length: 41.1s · 20 beats · 29.2 beats/min · 15 hard cuts
- Industry: SaaS, Productivity
- Style: Light UI, Captions, Device mockups, Documentary, Push-ins, Premium
- Original: https://www.youtube.com/watch?v=p1hWpEetvHo
- Full breakdown: https://cutmap.co/v/monday-com-mcdonald-s-process-lead-testimonial

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/monday-com-mcdonald-s-process-lead-testimonial.