# Ned's Wet Deli — Fake Commercial and Behind the Scenes

A parody local-deli ad made with AI video tools, played straight by a mustached 'owner' and a deadpan pitch for submerged meats. The same ad then replays in the top half of a split screen with the real performer below, showing how the AI actor was driven.

- Code: AD-0014
- Kind: Ad
- Format: Other
- Brand: Ned's Wet Deli
- Made by: Andy Orsow
- Length: 96.6s · 26 beats · 16.2 beats/min · 21 hard cuts
- Industry: Food and drink, Retail, AI
- Style: Captions, Humorous, Live action, Photoreal, Split screen, Fast cutting, Characters
- Original: https://x.com/andyorsow/status/1901619535180091509
- Full breakdown: https://cutmap.co/v/ned-s-wet-deli-fake-commercial-and-behind-the-scenes

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/ned-s-wet-deli-fake-commercial-and-behind-the-scenes.