# nepia — Tissue Animals

A stop-motion brand film in which one tissue is folded by hand into a tree, a bird, a frog, a wallaby, a wolf, a fish, a bear, a snake, a monkey and a deer, then a human and a seedling, and back to a tree. It ends on a message projected onto a tissue sheet, then the nepia logo and URL.

- Code: BR-0085
- Kind: Brand film
- Format: Brand manifesto
- Brand: nepia
- Length: 100.2s · 22 beats · 13.2 beats/min · 3 hard cuts
- Industry: Retail, Energy and climate
- Style: Cinematic, Slow and deliberate, Grain and texture, Monochrome, No voiceover, Music-led, Minimal
- Original: https://www.youtube.com/watch?v=HZ0epTLZPk4
- Full breakdown: https://cutmap.co/v/nepia-tissue-animals

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/nepia-tissue-animals.