# Nespresso Professional — Every Moment

A 15-second hospitality ad that follows a guest from hotel arrival to room, restaurant and meeting room, with coffee present in each moment. It uses hard cuts, split-screen panels and a quiet end card. There is no voiceover and no on-screen copy until the end card.

- Code: AD-0327
- Kind: Ad
- Format: Live-action product film
- Brand: Nespresso Professional
- Length: 15.1s · 12 beats · 47.8 beats/min · 10 hard cuts
- Industry: Food and drink, Hardware
- Style: Live action, Cinematic, Premium, Split screen, Fast cutting, Music-led, No voiceover, Product macro
- Original: https://www.youtube.com/watch?v=a05VDeC5L9g
- Full breakdown: https://cutmap.co/v/nespresso-professional-every-moment

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/nespresso-professional-every-moment.