# Nike — Futura Breakdance Collection

A black-and-white brand film that cuts breakers, shadows and Futura's ink and magnetic-fluid imagery together to the beat of an original score. It ends with Futura's hand-painted orbit symbol drawn on a floor sheet, which becomes a logo lockup.

- Code: BR-0141
- Kind: Brand film
- Format: Music-video style
- Brand: Nike
- Made by: Christopher Anderson (director)
- Length: 60.8s · 20 beats · 19.7 beats/min · 73 hard cuts
- Industry: Fashion and beauty, Sport, Creative studio
- Style: Monochrome, Cinematic, Beat-synced edit, Fast cutting, Music-led, No voiceover, Grain and texture, Premium
- Original: https://www.youtube.com/watch?v=edB-jhCiWZg
- Full breakdown: https://cutmap.co/v/nike-futura-breakdance-collection

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/nike-futura-breakdance-collection.
