# Nikon — Z5II launch film

A music-led launch film for a full-frame mirrorless camera. People of many kinds shoot with it in coloured stage light, streets, beaches and night skies, while short feature titles and photographer-credited stills name each selling point in turn.

- Code: LN-1300
- Kind: Launch film
- Format: Feature tour
- Brand: Nikon
- Length: 64.3s · 18 beats · 16.8 beats/min · 54 hard cuts
- Industry: Consumer electronics, Creative studio
- Style: Fast cutting, Beat-synced edit, Kinetic type, Music-led, No voiceover, Live action, Big type, Cinematic
- Original: https://www.youtube.com/watch?v=Ys2gueQ6yhE
- Full breakdown: https://cutmap.co/v/nikon-z5ii-launch-film

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/nikon-z5ii-launch-film.