# Opal — Personal Focus Score launch

A 19-second vertical feature launch that opens on a tilted phone showing a focus score falling as an opal changes colour, then walks through the settings screen where you mark apps as distracting, and ends on the score rising to 8.7 and the product name.

- Code: LN-0372
- Kind: Launch film
- Format: Feature tour
- Brand: Opal
- Length: 19.1s · 9 beats · 28.3 beats/min · 2 hard cuts
- Industry: Consumer apps, Productivity, Wellness
- Style: Dark UI, Phone UI, Device mockups, Push-ins, Minimal, Serif type, Music-led, No voiceover
- Original: https://x.com/opalapp/status/1632775572030930944
- Full breakdown: https://cutmap.co/v/opal-personal-focus-score-launch

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/opal-personal-focus-score-launch.