# OpenAI — Meet the broccoli farmer running his farm with GPT-5.6

A 2:23 documentary-style customer story in which a Hokkaido broccoli farmer explains, in his own words, how he used ChatGPT and Codex to automate greenhouse ventilation. It is shot like a short documentary, cut between interview, farm work and screen close-ups, and ends on a joke about chickens and the ChatGPT logo.

- Code: BR-0142
- Kind: Brand film
- Format: Customer story
- Brand: OpenAI
- Length: 143.0s · 28 beats · 11.8 beats/min · 42 hard cuts
- Industry: AI, Productivity
- Style: Cinematic, Documentary, Captions, Live action, Voiceover, Emotional, Push-ins
- Original: https://www.youtube.com/watch?v=hWhfrR9WJ_c
- Full breakdown: https://cutmap.co/v/openai-meet-the-broccoli-farmer-running-his-farm-with-gpt-5-6

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/openai-meet-the-broccoli-farmer-running-his-farm-with-gpt-5-6.