# OREO — New Flavors

A 16-second vertical 3D product ad that starts on a plain Oreo, cracks it open into dark chocolate and hazelnut cookies, and ends on pack shots and a sign-off line. Everything sits on one blue backdrop, with bold white type between the beats.

- Code: AD-0462
- Kind: Ad
- Format: 3D product hero
- Brand: OREO
- Length: 15.9s · 10 beats · 37.8 beats/min · 0 hard cuts
- Industry: Food and drink
- Style: 3D render, Big type, Bold, Playful, Morph transitions, Music-led, No voiceover, Product macro
- Original: https://www.youtube.com/watch?v=dzq2l7l_ja8
- Full breakdown: https://cutmap.co/v/oreo-new-flavors-2

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/oreo-new-flavors-2.