# Pika — Introducing AI Selves

A 167-second parody corporate-initiative film. Three deadpan 'patients' confess identity problems, a lavender-suited presenter introduces a desk-top AI Self device, and a checklist of five features builds to a rapid-fire app montage and the Pika logo.

- Code: LN-0299
- Kind: Launch film
- Format: Problem and solution
- Brand: Pika
- Length: 167.0s · 28 beats · 10.1 beats/min · 28 hard cuts
- Industry: AI, Consumer apps, Social
- Style: Humorous, Characters, Captions, Kinetic type, Light UI, Dialogue, Retro, Voiceover
- Original: https://x.com/pika_labs/status/2024919175878377587
- Full breakdown: https://cutmap.co/v/pika-introducing-ai-selves

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/pika-introducing-ai-selves.