# Pika — The New Pika

A launch film for Pika's rebuilt AI creative platform. It opens on a bored creative at a desk, cuts to a cream title card, then walks through product apps and models in clean UI and ends on a bold type finale and the black bunny mark.

- Code: LN-0412
- Kind: Launch film
- Format: Feature tour
- Brand: Pika
- Length: 51.5s · 22 beats · 25.6 beats/min · 29 hard cuts
- Industry: AI, Creative studio, Design tools
- Style: Light UI, Dark UI, Kinetic type, Big type, Cursor-led, Beat-synced edit, Fast cutting, Music-led, No voiceover
- Original: https://x.com/pika_labs/status/2100643543182368848
- Full breakdown: https://cutmap.co/v/pika-the-new-pika

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/pika-the-new-pika.