# Porsche — Future, Felt (with the Norman Foster Foundation)

A 70-second two-voice brand film that intercuts an architect and a Porsche designer, each describing the same instincts in subtitles: curiosity, sketching, nature, minimal material. Cuts between cars, bridges and sketchbooks, with thin line graphics, tie the two worlds together. It ends on a black card teasing a reveal in Venice.

- Code: BR-0164
- Kind: Brand film
- Format: Brand manifesto
- Brand: Porsche
- Length: 70.0s · 24 beats · 20.6 beats/min · 35 hard cuts
- Industry: Automotive, Creative studio
- Style: Cinematic, Captions, Documentary, Premium, Minimal, Match cuts, Slow and deliberate, Music-led
- Original: https://www.youtube.com/watch?v=z_pan34MpgA
- Full breakdown: https://cutmap.co/v/porsche-future-felt-with-the-norman-foster-foundation

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/porsche-future-felt-with-the-norman-foster-foundation.