# Rainbow — King of the Hill

A silent, square, storybook-style 3D animation that explains a daily trading game in five short ideas: a crown on a hill, a ranked coin list, a coin that earns points, a day-night timer, and a phone screen of the app.

- Code: LN-0737
- Kind: Launch film
- Format: Feature tour
- Brand: Rainbow
- Length: 18.0s · 10 beats · 33.3 beats/min · 5 hard cuts
- Industry: Crypto, Consumer apps, Fintech
- Style: 3D render, Pastel, Playful, Big type, Kinetic type, No voiceover, Push-ins, Flat 2D
- Original: https://x.com/rainbowdotme/status/1973093383523672158
- Full breakdown: https://cutmap.co/v/rainbow-king-of-the-hill

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/rainbow-king-of-the-hill.