# Rainbow — Token Launcher

A playful cartoon launch film for a wallet feature that lets people launch a token in three steps. Bouncy type, sticker mascots and gradient colour-block scenes carry a problem, a three-step demo and a confetti payoff, ending on the Rainbow logo.

- Code: LN-0636
- Kind: Launch film
- Format: Feature tour
- Brand: Rainbow
- Length: 34.2s · 20 beats · 35.1 beats/min · 4 hard cuts
- Industry: Crypto, Consumer apps, Fintech
- Style: Flat 2D, Characters, Kinetic type, Big type, Playful, Gradients, Phone UI, Music-led, No voiceover
- Original: https://x.com/rainbowdotme/status/1920464223684927630
- Full breakdown: https://cutmap.co/v/rainbow-token-launcher

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/rainbow-token-launcher.