# Ramp — Budgets launch (RIP 2026_Budget_v8_FINAL.xlsx)

A kinetic type launch film that mocks spreadsheet budgeting and superstition (lucky charms) as ways to track spend, then cuts to a lime 'Introducing Ramp Budgets' card and three short product demos. It ends on a rainbow sky and the Ramp logo, with a lucky cat peeking in.

- Code: LN-0591
- Kind: Launch film
- Format: Problem and solution
- Brand: Ramp
- Length: 55.9s · 27 beats · 29 beats/min · 5 hard cuts
- Industry: Fintech, SaaS, Payments
- Style: Kinetic type, Big type, Morph transitions, Music-led, No voiceover, Humorous, Playful, Light UI
- Original: https://x.com/tryramp/status/2014348577230012536
- Full breakdown: https://cutmap.co/v/ramp-budgets-launch-rip-2026-budget-v8-final-xlsx

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/ramp-budgets-launch-rip-2026-budget-v8-final-xlsx.