# Rivian — Real Rivian Adventures: Bayou Country

A 30-second live-action ad that opens on a title card over a forest trail, then plays a road-trip scene with a small scare at a swamp edge. The 360° camera screen shows an alligator beside the car, and the film closes on a real-owner photo card and the logo.

- Code: AD-0268
- Kind: Ad
- Format: Problem and solution
- Brand: Rivian
- Length: 30.1s · 13 beats · 25.9 beats/min · 9 hard cuts
- Industry: Automotive, Mobility
- Style: Cinematic, Live action, Big type, Dark UI, Music-led, Slow and deliberate, Captions
- Original: https://www.youtube.com/watch?v=GfeUceO0jlw
- Full breakdown: https://cutmap.co/v/rivian-real-rivian-adventures-bayou-country

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/rivian-real-rivian-adventures-bayou-country.