# Runway — Introducing Act-One

A launch film for a video-to-character tool. Real people perform to camera on a white studio backdrop, then the same performances drive generated animated and live-action characters, and the title card lands only at the end.

- Code: LN-0267
- Kind: Launch film
- Format: Other
- Brand: Runway
- Length: 82.0s · 24 beats · 17.6 beats/min · 23 hard cuts
- Industry: AI, Creative studio, Media
- Style: Characters, Split screen, Cinematic, Premium, Live action, Minimal, Music-led, No voiceover
- Original: https://x.com/runwayml/status/1848785907723473001
- Full breakdown: https://cutmap.co/v/runway-introducing-act-one

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/runway-introducing-act-one.