# Samsung — The Answer to Greatness (Micro RGB)

A dance film in which one performer on a lit plinth becomes a grid of dancers on glowing tiles that change colour with the beat. The tiles then become the pixels of a TV, and a nebula on the screen leads to the product shot and the Micro RGB name.

- Code: LN-1168
- Kind: Launch film
- Format: Music-video style
- Brand: Samsung
- Length: 65.1s · 22 beats · 20.3 beats/min · 24 hard cuts
- Industry: Consumer electronics
- Style: Music-led, Beat-synced edit, Cinematic, Characters, Fast cutting, Match cuts, Premium, No voiceover
- Original: https://www.youtube.com/watch?v=a-ZUsNXhYk4
- Full breakdown: https://cutmap.co/v/samsung-the-answer-to-greatness-micro-rgb

## The breakdown

The full breakdown has eleven sheets: Snapshot, Opening, Structure, Timeline, Rhythm, Look, Movement, Sound & words, Why it works, Production, Build brief. It is available to Cutmap Pro members at https://cutmap.co/v/samsung-the-answer-to-greatness-micro-rgb.